nScreenMedia

nScreenNoise – Viaplay bails on the US despite a clear opportunity

Viaplay is withdrawing from the US, Canada, and UK markets five months after launch. That is a shame because Nordic Noir is popular, and a window of opportunity is opening.

nScreenNoise - Was Netflix’s 6M Q2 2023 sub gain due to paid sharing?

Netflix added 6 million new subscribers in Q2 2023, a big improvement from the one million loss in Q2 2022. But was the gain due to the introduction of paid sharing?

nScreenNoise – Universal Streaming Guide Younify’s killer advantage

A third of US adults use Universal Streaming Guides. The CEO of new market entrant Younify explains the market dynamics and the killer feature that will ensure the success of his service

nScreenNoise – Targeting TV viewers outside of the home

In this interview with TV veteran and AtmosphereTV CEO Blake Sabatinelli, he explains how FAST market principles can unlock an opportunity to reach out-of-home TV viewers with targeted ads.

nScreenNoise – Eluvio CEO interview: extending the fan relationship

Eluvio helped Warner Bros. allow Superman superfans to own an exclusive, extensible multi-media experience of the movie. Eluvio’s CEO explains how the web3 solution works and its inherent efficiencies.

nScreenNoise – Interview with Jeff Shultz, CSO, CBDO, Paramount Streaming

In this interview with Paramount executive Jeff Shultz, he explains Paramount+ and Pluto TV’s joint strategy, three innovative distribution deals, and why FASTs are not cable TV 2.0.

nScreenNoise – How content discovery uses AI, boosts FASTs, shapes streaming’s future

This week, experts from ThinkAnalytics, Wurl, TiVo, and Plex go deep into content discovery, looking at artificial intelligence, FAST channels, and the future of discovery.

nScreenNoise – Can Internet TV loyalty programs cut churn and boost CLV?

Churn is rampant among SVOD and FAST users, despite billions being spent on content and discovery features meant to keep them. Could loyalty programs help hold on to users longer?

nScreenNoise - The opportunity for enthusiast programming

While US growth among the top SVODs has slowed to a crawl, people are still adopting new services and FAST channels. Enthusiast programming is driving the growth.

nScreenNoise – the long goodbye for Discovery+

WB Discovery released the final details of Max before its release next week. The company wants Discovery+ subscribers to upgrade and brands to embrace the service. Will they all come?