nScreenMedia

nScreenNoise - AT&T bought DirecTV as U-verse is broken

AdAge says that AT&T is phasing out U-verse in favor of DirecTV to save money and boost profitability. But U-verse TV was broken from the start, and DirecTV gives AT&T time to fix it.

nScreenNoise - OTT smart linear TV channels

Many in the industry think linear TV channels won’t make the transition to OTT. Broadcasters have other ideas, and are building smart linear TV experiences online.

CandW discuss 2016 online Super Bowl

This week we discuss our experiences with the online Super Bowl. Delays, failed starts, and postage sized video aside, it was a pretty good experience. What does it mean for the future of live online?

nScreenNoise - Yahoo closes smart TV, mobile video forecast

Yahoo announced it would close its smart TV efforts this week. With few TVs using Yahoo apps and poor engagement of smart TV in general, the closure was inevitable. Cisco forecasts mobile video will be 75% of mobile data by 2020, and suggests mobile has a prime time, just like TV.

CandW discuss Comcast Q4 2015, FCC opening pay TV

Comcast announced extraordinary results for Q4 2015. Among the standouts, video turned in its best performance in 8 years. The company says the excellent performance is due to its new X1 service, but its reasoning behind revenue lift seems suspect. The FCC wants pay TV to open up so other devices can include the services. This doesn't make much sense, and may end up being irrelevant since pay TV is headed that way anyway.

CandW discuss Facebook video, Multiscreen data, Sundance, Netflix blocking

We discuss four topics this week. Facebook announced very good 2015 results this week. We discuss the prominent role video played for company. New Nielsen numbers shows the extent to which we have become a multiscreen society. Sundance is seeing SVOD bidding hard for content against traditional media distributors. Netflix runs afoul of country decency laws.

nScreenNoise - Ad-blocker use, Twitter 30sec ads, OTT Super Bowl 1/29/16

According to Teads, pre-roll ads are driving people to install ad-blockers, but they hate pop-ups even more. Twitter can now sell 30 sec video spots which include a skip button. CBS OTT Super Bowl 50 ads will be the same as TV, and Amazon will be a first time advertisers at the sports spectacular.

CandW discuss Netflix Q4 results, HBO spin-out Jan 21 2016

On the face of it Netflix Q4 2015 results were very good, pushing the company to 75 million subscribers. However, US growth is slowing and the company is pinning its hopes on International markets to keep it on an aggressive growth curve. Some analysts think the Netflix model is inevitable for HBO, and are calling for the premium channel to be spun out from Time Warner Inc. Is that really a good idea?

Colin Dixon, founder of nScreenMedia, and Will Richmond, founder of VideoNuze, discuss today's issue in the online video business.

nScreenNoise - Netflix Kenya ban? X-Files ad free, go90

Netflix doesn't have a plan to handle regional differences in decency laws. Kenya may ban the service as it says it is a threat to moral values and national security. Viewers will be able to watch Fox's new X-Files interruption-free online if they are willing to watch a 1 minute interactive ad up front. Verizon go90 won't be profitable for 2 years, but do millennials want it at all?

nScreenNoise - 2016 year of the connected TV

The market conditions are right for a rapid expansion in the use of connected TV to watch online video. SVOD penetration, WIFI improvements, ease of installation, and the late adopters coming to market will drive usage much higher.