nScreenMedia

nScreenNoise – Why vMVPD growth will cease by 2025

vMVPD subscribers grew by 10% over the last year, while traditional pay TV fell by 13%. But the differences between them are narrowing, and by 2025, they will move as one.

nScreenNoise – Diamond Sports deal pure gold for Amazon

For a minority investment in Diamond Sports, Amazon takes charge of the most valuable part of the business. And the RSNs become another cog in the Amazon flywheel.

nScreenNoise – Casting battle ignited at CES 2024

Casting entered the limelight at CES 2024 with several big announcements. It looks like a standards war has broken out between Google, Apple, and Amazon. Listen on to find out more and why.

nScreenNoise – Change in the TV industry is far from over

The music industry’s transition from physical media to digital can teach us much about where the TV industry is headed. And it’s clear there is still a long way to go.

nScreenNoise – Reaching individuals in a group viewing environment

Engaging with an individual in a group viewing setting is always a challenge. Atmosphere’s CEO describes how his new solution, Chive Trivia, does it by synchronizing the TV screen with people’s phones.

nScreenNoise – Netflix engagement leader, ad revenue is “material”

New viewing data from Netflix shows that it does not conform to the 90:10 rule. Other data shows that ad revenue is already making an impact, despite what executives say.

nScreenNoise – Cleanup your metadata to boost TV service performance

Barb, the UK’s Nielsen, has tapped MetaBroadcast and Gracenote to optimize TV audience measurement by cleaning up the metadata. Interviews with company execs explain why you should, too!

nScreenNoise – will cord-cutters outnumber cable TV this year?

An analyst group says cord-cutters will outnumber pay TV users in the US by the end of 2023. But a close look at the data shows things are not quite so cut and dried.

nScreenNoise – What the future holds for traditional pay TV

Traditional pay TV losses accelerated in Q3 2023, pushed upwards by multiple doom loops. But does the recent Charter/Disney carriage deal hold out hope that the decline can be arrested?

nScreenNoise – Disney’s strategy to reach Netflix scale

Disney filled out its plan to get its direct-to-consumer services to Netflix scale in its fiscal Q4 earnings call. It will continue to cut content, combine Hulu and Disney+, and launch ESPN Digital.