nScreenMedia

CandW discuss falling TV sports viewers

TV sports have been relatively immune to the malaise that the rest of the television industry has been suffering. That has changed recently with NFL viewership well down on last season, and the Olympics suffering a similar decline in TV viewers. Is it all down to the presidential race bleeding off viewers, or is something else going on?

CandW discuss Amazon's 75 SVOD partners and VRV

Amazon now has 75 SVOD providers in its Streaming Partners Program. We discuss the impact SPP is having, and contrast it against a new affiliation approach called VRV.

nScreenNoise - Apple lags, Hulu gets it right and wrong

4k is the focus of streaming media players, but it seems to have passed Apple by. Hulu cuts its entry price, but dumps free content entirely. 

nScreenNoise - CW OTT free, Shomi fail, Machinima Radio

The CW is putting the latest Supergirl episodes on Roku for free. Looking at millennial data, this makes perfect sense. Shomi is shutting down because it couldn't match Netflix' spending. Machinima is going old media with radio and TV shows. 

CandW discuss Freewheel Video data, YouTube Go, Fastfilmz

Freewheel's new Q2 2016 shows how much PC viewing has declined. Viewing is switching to the connected TV and the smartphone. YouTube Go is a new service being trialed in India. It provides downloads to get over weak connectivity, but Fastfilmz has found a way to stream on 2G networks in that market.

CandW discuss growth in mobile video and live

Mobile video continues to enlarge its portion of our viewing. We look at the growth in mobile video consumption, how pay TV operators are getting into the game, and the critical role live delivery is having in the expansion.

nScreenNoise – The explosive growth of OTT live video

Verizon has increased delivery of live video almost 10X over the last couple of years. It can now handle up to 8M simultaneous connections. Here's how the company did it.

CandW discuss Turner You.i investment, skinny bundle data

Turner's big investment in You.i is another step in creating an end-to-end OTT tech platform for its DTC services. New data cast doubt on the viability of skinny bundles. 

nScreenNoise – Why HayU is an app, and not a pay TV channel

NBCU launched the SVOD service HayU earlier this year to deliver reality TV to fans in the UK and Australia. The company still allows operators to include it in traditional channel bundles. So why didn’t it just create a new cable TV channel? 

CandW discuss Pay TV dumb authentication, Amazon alternative

The move by viewers toward programmer apps on connected televisions rather than pay TV set-top boxes to watch TV shows does not bode well for operators. They could be reduced to dumb authentication services. Meanwhile, Amazon is busy building out its pay TV alternative solution. It added universal voice search this week.