nScreenMedia

CandW discuss explosive connected TV growth

New research shows that connected TV use grew 75% between 2016 and 2017. With Roku's impressive Q1 2018 and possible help from Apple, the TV looks to keep on growing. 

CandW discuss why there is growth ahead for vMVPDs

There’s plenty of reasons to believe vMVPDs like Sling TV and Hulu Live have plenty of room for growth. We discuss some of the good things happening that are enabling that growth.

CandW discuss Comcast and AT&T's contrasting video strategies

Comcast's Q1 results show a loss in video subscribers for the fourth quarter in a row. ATT, with the help of DirecTV Now, actually gained subs. Is it time for Comcast to launch a vMVPD service?

CandW discuss Netflix Q1 2018 and Amazon-BestBuy frenemy alliance

Netflix had another stellar quarter in Q1 2018, and we discuss why. Amazon and BestBuy are partnering on smart TVs. We look at why the two retail foes are working together.

CandW discuss NAB 2018 highlights

NAB 2018 was a hotbed of discussion as the television industry adjusts to the connected world of video. New solutions and insights flowed freely, coming from the conference sessions to the show floor. We discuss the highlights of our conference stay.

CandW discuss the disc player demise and impact on broadband caps

The demise of Oppo Digital shows how far the market has moved away from physical video discs. However, the move is also pushing many dangerously close to their broadband data caps.

CandW discuss why Hulu knows something that the movie industry does not

Steven Spielberg and the Cannes Board do not think Netflix should get movies awards because it targets the TV set, not theater screen. They should listen to Hulu. The company has figured out you need to let the viewer decide what works for them.

CandW discuss SVOD, the MilleXZials, and Amazon leverage

There is a convergence between GenZ, GenX, and millennials SVOD viewing behavior. As well, they are probably watching on four screens. If they are Amazon Prime Video viewers, they are also spending a lot in the Amazon store.

CandW discuss cord-cutting's acceleration and vMVPD’s impact

Cord-cutting accelerated dramatically in 2017. We look at new data that shows price is the reason. It also shows that vMVPDs, particularly YouTube TV, are enabling cord-cutting and benefiting from it.

CandW discuss free-trial conversions and the Oscars

New data shows the free-trial conversion rate to paying customer is unusually high. The Oscars audience slumped, seeming to reflect the general malaise of the industry.