Episodes
Wednesday Mar 20, 2024
nScreenNoise – will CTV ad spend be $20B or $30B in 2024?
Wednesday Mar 20, 2024
Wednesday Mar 20, 2024
Advertising Perceptions says CTV ad spending will be $21 billion in 2024; eMarketer says $30 billion. Who’s right? Both could be wrong if Prime Video and political ads have a big impact.
Version: 20240731
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