nScreenMedia

nScreenNoise – US viewers are paying less for TV, so why don’t they feel it?

People have reached their limit on paying SVOD price increases despite spending less overall on entertainment than in 2014. Why don’t people feel the savings? Listen on to find out why.  

nScreenNoise – Max differentiation left with the HBO name

May 2025 marks the second anniversary of HBO Max's renaming to Max. In that time, WB Discovery has failed to establish a clear differentiation for Max and is paying the price.

nScreenNoise – Bango interview: service bundles and gen AI adoption

How many people subscribe to generative AI services and use Amazon to consolidate their SVOD services? Bango’s Giles Tongue has new data that reveals the answers and more. Bango's free report, which is discussed in this podcast, is available here. 

nScreenNoise – Streaming TV’s Impact on Viewer Pocketbooks

While much television viewing has switched to streaming, much of the revenue has not. But that is changing, and viewers are already reaping the benefits in their pocketbooks.

nScreenNoise - Netflix 2H24 engagement is down 20% since 1H 2023

The 2H 2024 Netflix Watch Report shows the hours streamed were about the same as in 1H 2023. However, per-subscriber engagement is down 20%. Fewer titles and originals could be to blame.

nScreenNoise – Interview: The Revry-The Trade Desk dispute

Revy's fight with The Trade Desk has spilled into the trade press. In this interview, Revry’s co-founders explain why all specialty, niche, and fan-forward providers could be affected.

nScreenNoise – YouTube monster

YouTube is the most popular television channel in the US. It is draining billions of dollars from premium TV providers and grows bigger with each passing day. So, why is Hollywood ignoring it?

nScreenNoise – Comcast’s semi-divorce from cable TV channels

Comcast says it is getting out of the cable TV channel business but will keep Bravo and its regional sports networks. What’s happening, and what does it mean for Peacock and its subscribers?

nScreenNoise – Four TVOS endgame scenarios

The TVOS market continues to change, with Whale TV and The Trade Desk entering in the last few months. Will they all survive, or is there a different endgame ahead for the TVOS?

nScreenNoise – AI to ease smart TV UX problems, but won’t reach potential

AI is set to help viewers with their biggest challenge: finding something to watch. However, despite moves by Google, LG, and Samsung, business problems will stop AI from achieving its full potential.